Business: General: Business Elective Courses
Online research guide for Business majors--all concentrations
Business Elective Courses
The courses on this page are not part of any concentration, and they can be used to fulfill open elective slots and/or Choice classes for Business Administration General students.
BUS100 Introduction to Business books & ebooks
Business: The Ultimate Resource by Call Number: Credo ReferenceISBN: 9781408128114Publication Date: 2011
Business Book: Big Ideas Simply Explained by Call Number: 650 ATKISBN: 9781465415851Publication Date: 2014
Building on Bedrock: What Sam Walton, Walt Disney, and Other Great Self-made Entrepreneurs Can Teach Us About Building Valuable Companies by Call Number: 658.421 LIDISBN: 9781635761764Publication Date: 2018
BUS105 Fundamentals of Selling books & ebooks
All about Them: Grow Your Business by Focusing On Others by Call Number: 658.827 TURISBN: 9780738219202Publication Date: 2016
Beyond the Sales Process: 12 Proven Strategies for a Customer-Driven World by Call Number: 658.802 ANDISBN: 9780814437155Publication Date: 2016
Exactly How to Sell: The Sales Guide for Non-Sales Professionals by Call Number: Ebook CentralISBN: 9781119473398Publication Date: 2018
Mackay MBA of Selling in the Real World by Call Number: 658.85 MACKISBN: 9781591846239Publication Date: 2013
Sales EQ : How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal by Call Number: 658.8501 BLOISBN: 9781119312574Publication Date: 2017
Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale by Call Number: Ebook CentralISBN: 9780814437124Publication Date: 2016
BUS130 Macroeconomics books & ebooks
Economics: A Contemporary Introduction by Call Number: 330.21 McEISBN: 9781133188124Publication Date: 2014
Encyclopedia of Keynesian Economics by Call Number: Credo ReferenceISBN: 9781849801720Publication Date: 2013
Macroeconomics : A Critical Companion by Call Number: Credo ReferenceISBN: 9780745336824Publication Date: 2016
Macroeconomics: Integrating Theory, Policy and Practice for a New Era by Call Number: Ebook CentralISBN: 9781606496763Publication Date: 2014
Macroeconomics Lectures: The Basic Models by Call Number: Ebook CentralISBN: 9788885486133Publication Date: 2017
Progress and Confusion: The State of Macroeconomic Policy by Call Number: Ebook CentralISBN: 9780262034623Publication Date: 2016
BUS201 People, Growth & Purpose books & ebooks
Corporate Emotional Intelligence: Being Human in a Corporate World by Call Number: Ebook CentralISBN: 9781912508075Publication Date: 2018
Emotionally Intelligent Leadership: A Guide for Students by Call Number: Ebook CentralISBN: 9781118932315Publication Date: 2015
Emotionally Intelligent Leadership for Students: Facilitation and Activity Guide by Call Number: Ebook CentralISBN: 9781118821671Publication Date: 2015
The EQ Leader: Instilling Passion, Creating Shared Goals, and Building Meaningful Organizations Through Emotional Intelligence by Call Number: Ebook CentralISBN: 9781119349013Publication Date: 2017
BUS235 Consumer Behavior books & ebooks
Aisles Have Eyes: How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power by Call Number: 658.8342 TURISBN: 9780300212198Publication Date: 2017
The Attention Merchants: the epic scramble to get inside our heads by Call Number: 659.1042 WUISBN: 9780385352017Publication Date: 2016
Behavioral Economics: The Basics by Call Number: 330.019 CORRISBN: 9781138228917Publication Date: 2018
Consumer Behaviour and Analytics by Call Number: Ebook CentralISBN: 9781138592643Publication Date: 2020
Online Consumer Behavior: Theory and Research in Social Media, Advertising, and E-tail by Call Number: Ebook CentralISBN: 9780203123911Publication Date: 2012
Spent: Sex, Evolution, and Consumer Behavior by Call Number: 339.472 MilISBN: 9780670020621Publication Date: 2009
Wallet Allocation Rule: Winning the Battle for Share by Call Number: Ebook CentralISBN: 9781119037316Publication Date: 2015
BUS240 Books & Ebooks
The Business of Sports: Off the Field, In the Office, On the News by Call Number: Ebook CentralISBN: 9781138913196Publication Date: 2017
Key Concepts in Sport Management by Call Number: Credo ReferenceISBN: 9781412928427Publication Date: 2012
Encyclopedia of Sports Management and Marketing by
Introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today.
Call Number: REF 796.069 SWA v. 1-4ISBN: 9781412973823Publication Date: 2011
15 Sports Myths and Why They're Wrong by
In 15 Sports Myths and Why They're Wrong, authors Rodney Fort and Jason Winfree apply sharp economic analysis to bust some of the most widespread urban legends about college and professional athletics. [Publisher description]
Call Number: Ebook CentralISBN: 9780804774369Publication Date: 2013
Sports Business Unplugged: Leadership Challenges from the World of Sports by
For more than seven years, the incisive commentary of Burton and O'Reilly has graced the pages of SportsBusiness Journal, the industry's leading trade journal. Now, fifty of their most recent columns are collected in one volume, providing thoughtful and deeply knowledgeable insight into many of the industry's most contentious issues. Covering an era in sports that has experienced rapid change, the authors discuss such topics as gender equity, corporate sponsor-ship, collegiate athletics, diversity, and the future of sports. As two of the leading scholars in the business of sports, Burton and O'Reilly also draw upon years of experience to give both students and industry professionals a dual perspective on the role sports play in a healthy, thriving society.
Call Number: Ebook CentralISBN: 9780815634768Publication Date: 2016
National Basketball Association Franchises: team performance and financial success by Call Number: 796.3236 JOZISBN: 9781498547994Publication Date: 2017
Playbooks and Checkbooks: An Introduction to the Economics of Modern Sports by Call Number: Ebook CentralISBN: 9780691127507Publication Date: 2009Also available in print: 338.477 Szy
BUS250 Advertising books & ebooks
100 Ideas That Changed Advertising by Call Number: 659.1 VEKISBN: 9781780672342Publication Date: 2015
Advertising and Promotional Culture: Case Histories by Call Number: 659.109 MARISBN: 9781137026231Publication Date: 2018
Advertising and Society: An Introduction by Call Number: Ebook CentralISBN: 9780470673096Publication Date: 2013
Black Ops Advertising: Native Ads, Content Marketing and the Covert World of the Digital Sell by Call Number: 659.109 EINISBN: 9781944869007Publication Date: 2016
The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come by Call Number: 659.1 ESSISBN: 9780399588518Publication Date: 2017
Integrated Marketing Communication: advertising and promotion in a digital world by Call Number: Ebook CentralISBN: 9781315526805Publication Date: 2017
Native Advertising: The Essential Guide by Call Number: 659.1 LOVISBN: 9780749481162Publication Date: 2017
Nontraditional Media in Marketing and Advertising by Call Number: 658.87 BLAISBN: 9781412997614Publication Date: 2013
Strategic Copywriting: How to Create Effective Advertising by Call Number: 659.1 APPISBN: 9781442244085Publication Date: 2015
Video Marketing Strategy: Harness the Power of Online Video to Drive Brand Growth by Call Number: 658.872 MOWISBN: 9780749481599Publication Date: 2018
BUS260 International Business books & ebooks
The 30 Day MBA in International Business: Your Fast Track Guide to Business Success by Call Number: 658.049 BARISBN: 9780749475420Publication Date: 2016
The Handbook of International Trade and Finance: The Complete Guide for International Sales, Finance, Shipping and Administration by Call Number: 332.042 GRAISBN: 9780749475987Publication Date: 2016
International Business: Competing in the Global Marketplace by Call Number: OVR 658.049 HILISBN: 9780078112775Publication Date: 2014
International Operations: How Multiple International Environments Impact Productivity and Location Decisions by Call Number: Ebook CentralISBN: 9781606495780Publication Date: 2014
Navigating Global Business: A Cultural Compass by Call Number: 658.049 RONISBN: 9781107462762Publication Date: 2017
The Responsive Global Organization: New Insights from Global Strategy and International Business by Call Number: Ebook CentralISBN: 9781787148321Publication Date: 2017
Rise of the Global Company: Multinationals and the Making of the Modern World by Call Number: 338.88 FITISBN: 9780521614962Publication Date: 2016
A Very Short, Fairly Interesting and Reasonably Cheap Book about International Business by Call Number: 658.049 CAI 2nd ed.ISBN: 9781473981010Publication Date: 2017
BUS265 Business Ethics books & ebooks
Business Ethics: An Ethical Decision-Making Approach by Call Number: Ebook CentralISBN: 9781118393413Publication Date: 2017
Business Ethics and Corporate Social Responsibility by Call Number: Ebook CentralISBN: 9781871891201Publication Date: 2015
Business Ethics Through Movies: A Case Study Approach by Call Number: Ebook CentralISBN: 9781118941935Publication Date: 2015
Capital Offenses: Business Crime and Punishment in America's Corporate Age by Call Number: 364.1680 BUEISBN: 9780393247831Publication Date: 2016
Morality, Competition, and the Firm: The Market Failures Approach to Business Ethics by Call Number: 174.4 HEAISBN: 0199990484Publication Date: 2014
Organizational Ethics: A Practical Approach by Call Number: 174.423 JOHISBN: 9781412987967Publication Date: 2011
The Whistleblowing Guide: Speak-Up Arrangements, Challenges and Best Practices by Call Number: Ebook CentralISBN: 9781119360759Publication Date: 2019
BUS273 Entrepreneurship & Innovation in a Context of Crisis books & ebooks
The Business of Pandemics: the COVID-19 story by Call Number: Ebook CentralISBN: 9781000203912Publication Date: 2021
Faster Disaster Recovery: The Business Owner's Guide to Developing a Business Continuity Plan by Call Number: Ebook CentralISBN: 9781119571025Publication Date: 2019
Small Business Management: A Road Map for Survival During Crisis by Call Number: Ebook CentralISBN: 9781951527358Publication Date: 2020
BUS275 Digital Media Strategies books & ebooks
The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns by Call Number: Ebook CentralISBN: 9781119265719Publication Date: 2016- Integrated Marketing Communication: advertising and promotion in a digital world by Call Number: Ebook CentralISBN: 9781315526805Publication Date: 2017
The New Rules of Marketing and PR: how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly by Call Number: Ebook Central and 658.872 SCOTT 6th ed.ISBN: 9781119362418Publication Date: 2017
The Ultimate Marketing & PR Book: Understand Your Customers, Master Digital Marketing, Perfect Public Relations by Call Number: Credo ReferenceISBN: 9781473683976Publication Date: 2019
BUS300 Finance II books & ebooks
Capital Structure Decisions: Evaluating Risk and Uncertainty by Call Number: Ebook CentralISBN: 9781118203132Publication Date: 2013
Essential CFO: Corporate Finance Playbook by Call Number: Ebook CentralISBN: 9781118173046Publication Date: 2012
Financial Forecasting and Decision Making by Call Number: Ebook CentralISBN: 9781119514251Publication Date: 2018
Foundations of Financial Management by Call Number: 658.15 BLOISBN: 9781259194078Publication Date: 2013
Managerial Finance: Dividends and Dividend Policy by Call Number: Ebook CentralISBN: 9781784419721Publication Date: 2015
Working Capital Management: Applications and Case Studies by Call Number: Ebook CentralISBN: 9781118933831Publication Date: 2014
BUS301 Retail Management books & ebooks
- Aisles Have Eyes: How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power by Call Number: 658.8342 TURISBN: 9780300212198Publication Date: 2017
Holistic Retail Design: Reshaping Shopping for the Digital Era by Call Number: 725.21 TEUISBN: 9789491727658Publication Date: 2015
Inside the Mind of the Shopper : The Science of Retailing by Call Number: 658.87 SOR 2nd ed.ISBN: 9780134308920Publication Date: 2016
New Rules of Retail: Competing in the World's Toughest Marketplace by Call Number: 658.872 LEWISBN: 9780230105720Publication Date: 2010
Price Management: strategy, analysis, decision, implementation by Call Number: Ebook CentralISBN: 9783319994550Publication Date: 2019
Retail Marketing and Branding: Definitive Guide to Maximizing ROI by Call Number: Ebook CentralISBN: 9781118489529Publication Date: 2013
Retail Therapy: Why the Retail Industry Is Broken - and What Can Be Done to Fix It by Call Number: Ebook CentralISBN: 9781472965127Publication Date: 2019
The Rule of Logistics: Walmart and The Architecture of Fulfillment by Call Number: 690 LeCISBN: 9780816693320Publication Date: 2016
Store Wars: Worldwide Battle for Mindspace and Shelfspace, Online and In-Store by Call Number: Ebook CentralISBN: 9781118374061Publication Date: 2012
BUS302 Health, Safety and Security books & ebooks
Concise Guide to Workplace Safety and Health by Call Number: REF 658.382 CHAISBN: 1439807329Publication Date: 2011
Easy Guide to Health and Safety by Call Number: 658.382 HUGISBN: 9781138808348Publication Date: 2015
Fundamentals of Occupational Safety and Health by Call Number: Ebook CentralISBN: 9781598889826Publication Date: 2018
Occupational Health and Safety for the 21st Century by Call Number: 613.62 FRIISBN: 9781284046038Publication Date: 2015
Physical and Biological Hazards of the Workplace by Call Number: Ebook CentralISBN: 9781119276524Publication Date: 2016
Planning and Managing the Safety System by Call Number: 610.289 FERISBN: 9781598887747Publication Date: 2017
Risk-Reduction Methods for Occupational Safety and Health by Call Number: Ebook CentralISBN: 9780470881415Publication Date: 2012
Safety Metrics : tools and techniques for measuring safety performance by Call Number: 620.8601 JANISBN: 9781598887549Publication Date: 2015
BUS303 Recruitment, Selection & Placement books & ebooks
75 Ways for Managers to Hire, Develop, and Keep Great Employees by Call Number: 658.3 FALISBN: 9780814436691Publication Date: 2016
The Future Workplace Experience : 10 rules for mastering disruption in recruiting and engaging employees by Call Number: 658.3 MULISBN: 9781259589386Publication Date: 2016
Inclusive Talent Management : how business can thrive in an age of diversity by Call Number: 658.3 FROISBN: 9780749475871Publication Date: 2016
People analytics in the era of big data : changing the way you attract, acquire, develop, and retain talent by Call Number: 658.3 ISSISBN: 9781119050780Publication Date: 2016
Strengths-based recruitment and development : a practical guide to transforming talent management strategy for business results by Call Number: 658.31 BIBBISBN: 9780749476977Publication Date: 2016
The Wiley Blackwell Handbook of the Psychology of Recruitment, Selection and Employee Retention by Call Number: Ebook CentralISBN: 9781118972687Publication Date: 2017
BUS304 Strategic Planning & Marketing Communications books & ebooks
Digital Marketing Strategy: An Integrated Approach to Online Marketing by Call Number: 658.872 KINISBN: 074947470XPublication Date: 2016- Integrated Marketing Communication: advertising and promotion in a digital world by Call Number: Ebook CentralISBN: 9781315526805Publication Date: 2017
Marketing Plan Handbook by Call Number: 658.802 CHE 4th ed.ISBN: 9781936572397Publication Date: 2014- The New Rules of Marketing and PR: how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly by Call Number: Ebook Central and 658.872 SCOTT 6th ed.ISBN: 9781119362418Publication Date: 2017
BUS305 Investments books & ebooks
The Complete Direct Investing Handbook: A Guide for Family Offices, Qualified Purchasers, and Accredited Investors by Call Number: Ebook CentralISBN: 9781119094715Publication Date: 2017
The Economist Guide to Investment Strategy (3rd Ed) by Call Number: Ebook CentralISBN: 9781610393911Publication Date: 2014
Efficiently Inefficient: How Smart Money Invests and Market Prices Are Determined by Call Number: 332.6 PEDISBN: 9780691166193Publication Date: 2015
Foundations of Investment Management: Mastering Financial Markets, Asset Classes, and Investment Strategies by Call Number: Ebook CentralISBN: 9781604271652Publication Date: 2020
Investment Assets Handbook: A Definitive Guide to Asset Classes by Call Number: 332.6 LUSISBN: 9780857194015Publication Date: 2014
A Random Walk down Wall Street: the time-tested strategy for successful investing by Call Number: 332.6 MALISBN: 9780393352245Publication Date: 2016
Rational Investing: The Subtleties of Asset Management by Call Number: Ebook CentralISBN: 9780231177344Publication Date: 2017
Real-Time Risk: : What Investors Should Know About FinTech, High-Frequency Trading, and Flash Crashes by Call Number: Ebook CentralISBN: 9781119318965Publication Date: 2017
Rule Based Investing : Designing Effective Quantitative Strategies for Foreign Exchange, Interest Rates, Emerging Markets, Equity Indices, and Volatility by Call Number: 332.6 HSUISBN: 9780133354348Publication Date: 2014
Wall Street Potholes: Insights from Top Money Managers on Avoiding Dangerous Products by Call Number: Ebook CentralISBN: 9781119093275Publication Date: 2016
BUS320 Money & Banking books & ebooks
Better Bankers, Better Banks : Promoting Good Business through Contractual Commitment by Call Number: 332.1 HILLISBN: 9780226293059Publication Date: 2015
Borrowed Time: Two Centuries of Booms, Busts, and Bailouts at Citi by Call Number: 332.1097 FREEISBN: 9780062669872Publication Date: 2018
Central Banking after the Great Recession: Lessons Learned, Challenges Ahead by Call Number: Ebook CentralISBN: 9780815726081Publication Date: 2014
The Federal Reserve and the Financial Crisis: Lectures by Ben Bernanke by Call Number: Ebook CentralISBN: 9780691158730Publication Date: 2013
Financial Markets, Banking, and Monetary Policy by Call Number: Ebook CentralISBN: 9781118872239Publication Date: 2014
An Introduction to Banking: Liquidity Risk and Asset-Liability Management by Call Number: Ebook CentralISBN: 9781119993582Publication Date: 2011
Naked Money: A Revealing Look at What It Is and Why It Matters by Call Number: 332.4 WHEISBN: 0393069028Publication Date: 2016
The Purpose of Banking: transforming banking for stability and economic growth by Call Number: Ebook CentralISBN: 9780190919535Publication Date: 2019
Banking: a Very Short Introduction by Call Number: 332.1 GODISBN: 9780199688920Publication Date: 2017
BUS330 Nonprofit Organizations books & ebooks
"How to" Grants Manual: Successful Grantseeking Techniques for Obtaining Public and Private Grants by Call Number: 658.152 BAU 8th ed.ISBN: 9781475810103Publication Date: 2015
Braided Threads: A Historical Overview of the American Nonprofit Sector by Call Number: 338.74 PENISBN: 9780815393931Publication Date: 2018
Capital Campaigns : strategies that work by Call Number: 658.1522 KIHISBN: 9781284069235Publication Date: 2016
Financial and Strategic Management for Nonprofit Organizations, Fourth Edition by Call Number: Ebook CentralISBN: 9781501505713Publication Date: 2017
The grant writing and funding coach : target and acquire the funds you need : how individuals, non-profits, local governments and community organizations build bridges with funders by Call Number: 658.1522 GRIISBN: 9781770402881Publication Date: 2017
Leading the Fundraising Charge : The Role of the Nonprofit Executive by Call Number: LDR 658.1522 WILLISBN: 9780470621981Publication Date: 2013
Management in the Non-Profit Sector: a necessary balance between values, responsibility and accountability by Call Number: Ebook CentralISBN: 9780367256586Publication Date: 2021
Managing and Measuring Performance in Public and Nonprofit Organizations by Call Number: Ebook CentralISBN: 9781118439050Publication Date: 2014
Managing Nonprofit Organizations by Call Number: Ebook CentralISBN: 9780470402993Publication Date: 2012
Nonprofit's Guide to Human Resources: Managing Your Employees & Volunteers by Call Number: 658.323 MASISBN: 9781413313758Publication Date: 2011
The Nonprofit Almanac : the essential facts and figures for managers, researchers, and volunteers by Call Number: 338.74 MCKISBN: 9781442275935Publication Date: 2016
Nonprofit Fundraising 101: A Practical Guide with Easy to Implement Ideas & Tips from Industry Experts by Call Number: Ebook CentralISBN: 9781119176473Publication Date: 2016
The Nonprofit Human Resource Management Handbook: From Theory to Practice by Call Number: Ebook CentralISBN: 9781498738187Publication Date: 2017
Starting and Building a Nonprofit: a practical guide by Call Number: 658.048 PAK 9th ed.ISBN: 9781413328387Publication Date: 2021
Understanding Nonprofit Organizations : governance, leadership, and management by Call Number: Credo ReferenceISBN: 9780813349619Publication Date: 2015
What Your Donors Want... and Why!: The Ultimate Guide to Fundraising Communications by Call Number: 658.1522 AHEISBN: 9781889102627Publication Date: 2017
BUS335 Insurance books & ebooks
Enterprise Risk Management: A Common Framework for the Entire Organization by Call Number: Ebook CentralISBN: 9780128006764Publication Date: 2015
Fundamental Aspects of Operational Risk and Insurance Analytics: A Handbook of Operational Risk by Call Number: Ebook CentralISBN: 9781118118399Publication Date: 2015
Insurance and Behavioral Economics: Improving Decisions in the Most Misunderstood Industry by Call Number: Ebook CentralISBN: 9780521845724Publication Date: 2013
People Risk Management: A Practical Approach to Managing the Human Factors That Could Harm Your Business by Call Number: LDR 658.3 BLAISBN: 9780749471354Publication Date: 2015
Principles of Risk Management and Insurance by Call Number: 368.222 REJ 11th Ed.ISBN: 9780136117025Publication Date: 2010
BUS345 Operations Management books & ebooks
ASQ Supply Chain Management Primer by Call Number: Ebook CentralISBN: 9780873898676Publication Date: 2013
E-Enabled Operations Management by Call Number: Ebook CentralISBN: 9781119145295Publication Date: 2015
Essentials of Supply Chain Management by Call Number: Ebook CentralISBN: 9781119464457Publication Date: 2018
Operations and Production Systems with Multiple Objectives by Call Number: Ebook CentralISBN: 9780470037324Publication Date: 2014
Supply Chain Management for Dummies by Call Number: Ebook CentralISBN: 9781119677031Publication Date: 2021
Sustainable Operations and Closed Loop Supply Chains, Second Edition by Call Number: Ebook CentralISBN: 9781947098671Publication Date: 2017
Understanding, Measuring, and Improving Daily Management: how to use effective daily management to drive significant process improvement by Call Number: Ebook CentralISBN: 9780429958618Publication Date: 2019
BUS355 Project Management books & ebooks
Effective Project Management: traditional, agile, extreme, hybrid by Call Number: Ebook CentralISBN: 9781119562801Publication Date: 2019
Gower Handbook of Project Management by Call Number: Credo ReferenceISBN: 9781472422965Publication Date: 2014
A Guide to the Project Management Body of Knowledge (PMBOK guide) 6th ed. by Call Number: Ebook CentralISBN: 9781628251845Publication Date: 2017
Identifying and Managing Project Risk : essential tools for failure-proofing your project by Call Number: Credo ReferenceISBN: 0814436080Publication Date: 2015
Project Management Absolute Beginner's Guide by Call Number: 658.404 HORISBN: 9780789756756Publication Date: 2017
Project Management Tool Kit: 100 Tips and Techniques for Getting the Job Done Right by Call Number: Ebook CentralISBN: 9780814433454Publication Date: 2013
Project Management Lessons Learned: a continuous process improvement framework by Call Number: Ebook CentralISBN: 9780429954689Publication Date: 2018
BUS360 Marketing Research books & ebooks
Data-Driven Marketing Content by Call Number: Ebook CentralISBN: 9781789738186Publication Date: 2019
Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World by Call Number: 658.87 HEMISBN: 9780789750303Publication Date: 2013
Divining Desire: Focus Groups and The Culture of Consultation by Call Number: 658.8343 FEAISBN: 9781944869489Publication Date: 2018
Handbook of Market Intelligence: Understand, Compete and Grow in Global Markets by Call Number: Ebook CentralISBN: 9781118923627Publication Date: 2014
Handbook of Mobile Market Research: Tools and Techniques for Market Researchers by Call Number: Ebook CentralISBN: 9781118935620Publication Date: 2014
Market Research in Practice: An Introduction to Gaining Greater Market Insight by Call Number: 658.83 HAGUEISBN: 9780749475857Publication Date: 2016
The Market Research Toolbox: A Concise Guide for Beginners by Call Number: 658.83 McQ 4th ed.ISBN: 9781452291581Publication Date: 2016
Measuring Marketing: The 100+ Essential Metrics Every Marketer Needs by Call Number: Ebook CentralISBN: 9781501507304Publication Date: 2017
Upside: Profiting from the Profound Demographic Shifts Ahead by Call Number: 658.83 GROISBN: 9780814434697Publication Date: 2017
Using Qualitative Research in Advertising: Strategies, Techniques, and Applications by Call Number: 659.1072 MORISBN: 9781412987240Publication Date: 2011
BUS371 International Human Resource Management books & ebooks
- The 30 Day MBA in International Business: Your Fast Track Guide to Business Success by Call Number: 658.049 BARISBN: 9780749475420Publication Date: 2016
Going Global: Practical Applications and Recommendations for HR and OD Professionals in the Global Workplace by Call Number: Ebook CentralISBN: 9780470525333Publication Date: 2010
HBR's 10 Must Reads: On Managing Across Cultures by Call Number: 658.3008 HBRISBN: 9781633691629Publication Date: 2016
International Human Resource Management: A Case Study Approach by Call Number: 658.3 WINISBN: 9780749480981Publication Date: 2017
Short-Term International Assignments: Implementing Effective Policies (Global HR Management Series) by Call Number: Ebook CentralISBN: 9781586441227Publication Date: 2009
A Very Short, Fairly Interesting and Reasonably Cheap Book about Cross-Cultural Management by Call Number: 658.049 MAHISBN: 9781473948242Publication Date: 2017
BUS380 Business Policy Formulation books & ebooks
Bringing Strategy Back: How Strategic Shock Absorbers Make Planning Relevant in a World of Constant Change by Call Number: Ebook CentralISBN: 9781118830093Publication Date: 2014
Business Decision-Making: Streamlining the Process for More Effective Results by Call Number: Ebook CentralISBN: 9781631572449Publication Date: 2015
Business Strategy: Guide to Effective Decision-Making by Call Number: Ebook CentralISBN: 9781610394765Publication Date: 2015
Filling Execution Gaps: How Executives and Project Managers Turn Corporate Strategy into Successful Projects by Call Number: Ebook CentralISBN: 9781501515200Publication Date: 2017
HBR Guide to Setting Your Strategy by Call Number: Ebook CentralISBN: 9781633698925Publication Date: 2020
HBR Guide to Thinking Strategically by Call Number: Ebsco EbookISBN: 9781633696938Publication Date: 2019
Practical Guide for Policy Analysis : the eightfold path to more effective problem solving by Call Number: 320.6 BARISBN: 9781483359465Publication Date: 2015
Strategic Management and Business Policy: Toward Global Sustainability by Call Number: 658.4012 WHE 13th Ed.ISBN: 9780132153225Publication Date: 2011
BUS401 Organizational Process Improvement books & ebooks
Improving Performance: : How to Manage the White Space on the Organization Chart by Call Number: Ebook CentralISBN: 9781118143704Publication Date: 2012
Power of Business Process Improvement: 10 Simple Steps to Increase Effectiveness, Efficiency, and Adaptability by Call Number: Ebook CentralISBN: 9780814414781Publication Date: 2010
Process Improvement Simplified: A How-To Book for Success in Any Organization by Call Number: Ebook CentralISBN: 9780873898836Publication Date: 2014
Successful Business Process Management by Call Number: Ebook CentralISBN: 9780814434017Publication Date: 2014
How Work Gets Done: Business Process Management, Basics and Beyond by Call Number: 658.512 MAHISBN: 9781935504078Publication Date: 2010
Business Analysis Techniques : 99 Essential Tools for Success by Call Number: Credo ReferenceISBN: 9781780172736Publication Date: 2014
DevOps Handbook: How to Create World-Class Agility, Reliability, and Security in Technology Organizations by Call Number: 658.4038 KIMISBN: 9781942788003Publication Date: 2016
Best Practices in Lean Six Sigma Process Improvement: A Deeper Look by Call Number: Ebook CentralISBN: 9780470168868Publication Date: 2007
Statistical and Managerial Techniques for Six Sigma Methodology: Theory and Application by Call Number: Ebook CentralISBN: 9780470711835Publication Date: 2012
Mastering Lean Six Sigma: Advanced Black Belt Concepts by Call Number: Ebook CentralISBN: 9781606504048Publication Date: 2013
Modular Kaizen: Continuous and Breakthrough Improvement by Call Number: Ebook CentralISBN: 9780873898645Publication Date: 2014
Sustaining a Culture of Process Control and Continuous Improvement: the roadmap for efficiency and operational excellence by Call Number: Ebook CentralISBN: 9781351582889Publication Date: 2018
Taiichi Ohno's Workplace Management: Special 100th Birthday Edition by Call Number: 658.2 OHNOISBN: 9780071808019Publication Date: 2012
BUS402 Organizational Change Management books & ebooks
The Art of Change Leadership: Driving Transformation in a Fast-Paced World by Call Number: Ebook CentralISBN: 9781119124771Publication Date: 2016
Cases and Exercises in Organization Development and Change by Call Number: 658.406 ANDISBN: 9781412987738Publication Date: 2011
Changing Organizational Culture: cultural change work in progress by Call Number: EbookISBN: 9781138918603Publication Date: 2016
Leading and Managing Change in the Age of Disruption and Artificial Intelligence by Call Number: Ebook CentralISBN: 9781787563674Publication Date: 2019
Managing Organizational Change: Practical Toolkit for Leaders by Call Number: Ebook CentralISBN: 9780749470838Publication Date: 2014
Managing Organizational Change: The Measurable Benefits of Applied iOCM by Call Number: 658.406 MATISBN: 9781947843073Publication Date: 2018
Practicing Organization Development: Leading Transformation and Change by Call Number: Ebook CentralISBN: 9781118947715Publication Date: 2015
Reinventing the Organization: how companies can deliver radically greater value in fast-changing markets by Call Number: Ebook CentralISBN: 9781633697706Publication Date: 2019
Sense and Respond: How Successful Organizations Listen to Customers and Create New Products Continuously by Call Number: Ebook CentralISBN: 9781633691896Publication Date: 2017
Transforming Organizations: one process at a time by Call Number: Ebook CentralISBN: 9781351998505Publication Date: 2018
BUS405 Business Marketing books & ebooks
The Complete Guide to B2B Marketing: New Tactics, Tools, and Techniques to Compete in the Digital Economy by Call Number: 658.804 KINISBN: 9780134084527Publication Date: 2015
Field Guide to Case Study Research in Business-To-Business Marketing and Purchasing by Call Number: Ebook CentralISBN: 9781784410803Publication Date: 2014
Innovative B2B Marketing : new models, processes and theory by Call Number: 658.804 HALLISBN: 9780749480806Publication Date: 2017
Nuanced Account Management: Driving Excellence in B2B Sales by Call Number: 658 SHAISBN: 9789811083624Publication Date: 2018
Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer by Call Number: Ebook CentralISBN: 9781137526786Publication Date: 2015
BUS430 Marketing Management books & ebooks
- Digital Marketing Strategy: An Integrated Approach to Online Marketing by Call Number: 658.872 KINISBN: 074947470XPublication Date: 2016
- Integrated Marketing Communication: advertising and promotion in a digital world by Call Number: Ebook CentralISBN: 9781315526805Publication Date: 2017
Marketing Pathfinder: Key Concepts and Cases for Marketing Strategy and Decision Making by Call Number: Ebook CentralISBN: 9781119961765Publication Date: 2014
Marketing Performance Blueprint: Strategies and Technologies to Build and Measure Business Success by Call Number: Ebook CentralISBN: 9781118883433Publication Date: 2014
Mobile Marketing: How Mobile Technology is Revolutionizing Marketing, Communications and Advertising by Call Number: 658.872 ROWISBN: 9780749479794Publication Date: 2017
Marketing Strategy: overcome common pitfalls and create effective marketing by Call Number: 658.802 TIFFISBN: 9781789667417Publication Date: 2021
BUS435 Personal Financial Management books & ebooks
How to Be a Financial Grownup: Proven Advice from High Achievers on How to Live Your Dreams and Have Financial Freedom by Call Number: Ebook CentralISBN: 9781938548666Publication Date: 2016
Making Money Simple: The Complete Guide to Getting Your Financial House in Order and Keeping It That Way Forever by Call Number: Ebook CentralISBN: 9781119537878Publication Date: 2019
Money Rules: The Simple Path to Lifelong Security by Call Number: 332.024 CHA MoneyISBN: 9781609618605Publication Date: 2012
One-Page Financial Plan: A Simple Way to be Smart About Your Money by Call Number: 332.024 RICISBN: 9781591847557Publication Date: 2015
Personal Finance: an encyclopedia of modern money management by Call Number: Ebook CentralISBN: 9781440830310Publication Date: 2015
Practicing Financial Planning: for professionals and CFP aspirants by Call Number: Ebook CentralISBN: 9789386042859Publication Date: 2016
Securing Your Financial Future: Complete Personal Finance for Beginners by Call Number: 332.024 SMIISBN: 9781442214224Publication Date: 2012
What Your Financial Advisor Isn't Telling You : the 10 essential truths you need to know about your money by Call Number: 332.024 DAVISBN: 9780544602304Publication Date: 2016
BUS440 International Finance books & ebooks
Executing Global Projects: A Practical Guide to Applying the PMBOK Framework in the Global Environment by Call Number: Ebook CentralISBN: 9781949991727Publication Date: 2019
Firms in the International Economy: Firm Heterogeneity Meets International Business by Call Number: Ebook CentralISBN: 9780262019743Publication Date: 2013
Global Finance: places, spaces and people by Call Number: Ebook CentralISBN: 9781473905931Publication Date: 2018- The handbook of international trade and finance : the complete guide for international sales, finance, shipping and administration by Call Number: 332.042 GRAISBN: 9780749475987Publication Date: 2016
Multinational Finance: Evaluating the Opportunities, Costs, and Risks of Multinational Operations by Call Number: Ebook CentralISBN: 9781119219705Publication Date: 2016
Understanding the Global Market: Navigating the International Business Environment by Call Number: 658.049 KEIISBN: 9781440803017Publication Date: 2013
BUS450 Labor Relations books & ebooks
Advances in Industrial and Labor Relations by Call Number: Ebook CentralISBN: 9781784413804Publication Date: 2015
Divided Unions: the Wagner Act, federalism, and organized labor by Call Number: Ebook CentralISBN: 9780812251821Publication Date: 2020
The End of Loyalty: The Rise and Fall of Good Jobs in America by Call Number: 331.7009 WARISBN: 9781586489144Publication Date: 2017
Fissured Workplace: Why Work Became So Bad for So Many and What Can Be Done to Improve It by Call Number: Ebook CentralISBN: 9780674725447Publication Date: 2014
Gigged: the end of the job and the future of work by Call Number: 331.0973 KESISBN: 9781250097897Publication Date: 2018
A History of America in Ten Strikes by Call Number: Ebsco EbookISBN: 1620971623Publication Date: 2018
Humans As a Service: the promise and perils of work in the gig economy by Call Number: 331.2572 PRAISBN: 9780198797012Publication Date: 2018
Odd Couple : international trade and labor standards in history by Call Number: Ebook CentralISBN: 9780300158700Publication Date: 2012
Reform or Repression: Organizing America's Anti-Union Movement by Call Number: Ebook CentralISBN: 9780812292206Publication Date: 2016
Temp: How American Work, American Business, and the American Dream Became Temporary by Call Number: 331.2572 HYMISBN: 9780735224070Publication Date: 2018
The Temp Economy: from Kelly girls to permatemps in postwar America by Call Number: Ebook CentralISBN: 1439900825Publication Date: 2011
BUS455 Compensation and Benefits books & ebooks
The Compensation Committee Handbook by Call Number: Ebook CentralISBN: 9781118370612Publication Date: 2014
The Remuneration Handbook (International Edition): A practical and informative handbook for managing reward and recognition by Call Number: Ebook CentralISBN: 9781869225711Publication Date: 2017
Reward Management Toolkit: Step-by-Step Guide to Designing and Delivering Pay and Benefits by Call Number: Ebook CentralISBN: 0749461675Publication Date: 2011Also available in print: 658.322 ARM
The Routledge Companion to Reward Management by Call Number: Ebook CentralISBN: 9781351865869Publication Date: 2019
Scaling up Compensation: 5 Design Principles for Turning Your Largest Expense into a Strategic Advantage by Call Number: Ebook CentralISBN: 9780986019586Publication Date: 2021
The WorldatWork Handbook of Total Rewards: a comprehensive guide to compensation, benefits, HR & employee engagement by Call Number: Ebook CentralISBN: 9781119682462Publication Date: 2021
BUS460 Evalutation and Assessment books & ebooks
2600 Phrases for Setting Effective Performance Goals by Call Number: Ebook CentralISBN: 0814417752Publication Date: 2012
Armstrong's Handbook of Performance Management: Evidence-Based Guide to Delivering High Performance by Call Number: 658.3125 ARMISBN: 9780749470296Publication Date: 2014
HBR Guide to Performance Management (HBR Guide Series) by Call Number: 658.3128 HBRISBN: 9781633692787Publication Date: 2017
Key Performance Indicators: Developing, Implementing, and Using Winning KPIs by Call Number: Ebook CentralISBN: 9781119019848Publication Date: 2015
Measurement Madness: Recognizing and Avoiding the Pitfalls of Performance Measurement by Call Number: Ebook CentralISBN: 9781119970705Publication Date: 2015
Measuring Performance: A Toolkit of Traditional and Alternative Methods by Call Number: Ebook CentralISBN: 9780566088605Publication Date: 2012
Performance Management: Concepts, Skills and Exercises by Call Number: Ebook CentralISBN: 9780765626585Publication Date: 2011
Performance Management: Towards Organizational Excellence by Call Number: Ebook CentralISBN: 9789351507307Publication Date: 2016
Performance Management Reboot: Fresh perspectives for the changing world of work by Call Number: Ebook CentralISBN: 9781869226640Publication Date: 2017
BUS465 Training and Development books & ebooks
ASTD Handbook : the definitive reference for training & development by Call Number: Credo ReferenceISBN: 9781562869137Publication Date: 2014
Handbook of Human Resource Development by Call Number: Ebook CentralISBN: 9781118839997Publication Date: 2014
The Manager's Employee Engagement Toolbox by Call Number: Credo ReferenceISBN: 9781562868604Publication Date: 2014
Millennials, Goldfish and Other Training Misconceptions: Debunking Learning Myths and Superstitions by Call Number: 658.3124 QUIISBN: 9781947308374Publication Date: 2018
Training Reinforcement: the 7 principles to create measurable behavior change and make learning stick by Call Number: Ebook CentralISBN: 9781119425533Publication Date: 2018
What Great Trainers Do : the ultimate guide to delivering engaging and effective learning by Call Number: 658.3124 BOLISBN: 9780814420065Publication Date: 2015
Wiley Blackwell Handbook of Psychology of Training, Development and Performance Improvement by Call Number: Ebook CentralISBN: 9781118737019Publication Date: 2015
BUS490 Applied Business Research Methods books & ebooks
Understanding Business Research by Call Number: Ebook CentralISBN: 9781118134269Publication Date: 2012
Key Concepts in Business and Management Research Methods by Call Number: Credo ReferenceISBN: 9780230250338Publication Date: 2011
Doing Research in Business and Management: Essential Guide to Planning Your Project by Call Number: 650.072 SAUISBN: 9780273726418Publication Date: 2011
How to Find Business Information: A Guide for Business People, Investors, and Researchers by Call Number: 016.652 HECISBN: 9780313362804Publication Date: 2011
Conducting Research Interviews for Business and Management Students by Call Number: 650.0723 CASISBN: 9781446273555Publication Date: 2015
Conducting Focus Groups for Business and Management Students by Call Number: 658.83 OATISBN: 9781473948211Publication Date: 2018
