Business: General: Business Home
About the Business Guides
The Business Administration program at Central Penn College offers students many different paths to pursue their career goals. Bachelor's Degree students may choose a more general approach to their education or select a concentration from the following: Banking & Finance, Healthcare Administration, Human Resource Management, Management, and Marketing. Associate's Degree students can chose from Entrepreneurship & Small Business and Marketing programs.
The Business: General Guide highlights resources applicable to all Business concentrations and areas of interest. The other Guides focus on the various areas and topics studied in each concentration.
List of Business Guides
- Entrepreneurship & Small Business"The key to success for everything in business, science and technology is never to follow the others."--Masaru Ibuka
- Banking and Finance"You've got to tell your money what to do or it will leave."--Dave Ramsey
- Healthcare Administration"You treat a disease, you win, you lose. You treat a person, I guarantee you, you'll win--no matter what the outcome."--Patch Adams
- Human Resource Management“You can have the best strategy and the best building in the world, but if you don’t have the hearts and minds of the people who work with you, none of it comes to life.”--Renee West
- Management"Management is doing things right; leadership is doing the right things."--Peter Drucker
- Marketing"Don't find customers for your products, find products for your customers."--Seth Godin
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