Try finding books, e-books, and films for streaming by doing a “SUBJECT” search in the library’s online catalog using one or more of the following subject terms:
|sales promotion||marketing research||consumer behavior|
|branding (marketing)||internet marketing||merchandising|
|market segmentation||industrial marketing||sales management|
Use the search box below to find electronic books in Ebook Central. Results will appear in a new screen after you login with your Central Penn College info.
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